Google may provide query volumes soon
March 9th, 2007The blogosphere is going nuts over the possibility that Google will be providing monthly query volume by keyword. This is something that Goto.com/Overture/Yahoo Search Marketing has provided for years, but inventory.overture.com has been unreliable for some time. And Yahoo only has a minority of the overall search traffic. There are paid options like WordTracker (which I have used) for query volume and Keywordtopia (which I haven't used yet) for generating unique words lists based on query volume and amount of competition. But if Google gets into this arena, it will be a boom for all search engine marketers. The screen shot from the adamap.com post shows that Google will display the query volume per keyword as well as the amount of PPC competition for that word. What they won't do is show the SEO competition. This is what our WebEvident.com Searchability(TM) technology attempts to provide: an SEO "acquirability" score, meaning, how hard will it be to get a top 10 ranking on any given keyword based on the current top 10 results--how optimized is their page, how many incoming links do they have, etc. Unfortunately, WebEvident is only available through third party distributors; its retail site has never launched. If WebEvident could find a partner to build its retail site and share the revenue, I think they would do it. Use the Contact Me form if you are interested in discussing this....
Posted in: Internet Marketing Tactics Pay Per Click Marketing Search Engine News Search Engine Optimization
March 29th, 2007 at 00:10 AM
As with WordTracker you can also try the KeywordDiscovery - Keyword Research Tool which has a much larger keyword database. Great for tail end and niche keyword research.
Cheers
Rob
June 16th, 2007 at 05:45 AM
Can also give KeywordSpy.com a try for a keyword research tool, with results actually reflecting what advertisers are using at the current time.
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