Utah entrepreneurs: don’t miss this free lecture series

Josh Coates is one of the most talented and energetic entrepreneurs/engineers I have ever met. I had the pleasure of serving on his advisory board at Mozy.com for a brief period as he was first launching his company. He outgrew my very part time services very quickly and I watched him build a very exciting company and sell it for a very large sum in a very short period of time. Very, very cool.

I blogged about Josh and Mozy back in April 2006 when they were still in beta mode but had already received 4 stars from PC Magazine. 

Now, Josh Coates is provide 6 weeks of free public lectures for entrepreneurs, but you have to register to attend.

Highly recommended!

Here’s the full scoop from Shauna Theobald:


Please register here for the Josh Coates weekly lecture series so we can accommodate all those who will be attending.  Thanks and see you there.  Can’t wait…it’s gonna be great!

Topics and dates are:

— Technology and Fundamental Business Concepts (Feb. 24)
— Raising Capital: The Simple, Well Understood Path (Mar. 3)
— Pro-active Product Development for the Enterprise Market (Mar. 10)
— Hiring the A-Team: Rocks and Clowns (Mar. 17)
— Practical Internet Marketing (Mar. 24)
— Personal Liquidity and Financial Exits (Mar. 31)

This free lecture series is open to the public every Tuesday from 12-1:30 p.m., starting Tuesday, February 24th.  Sponsors include the Utah Valley Entrepreneurial Forum, the Provo Technology Xelerator, the Technology Center at Novell, and SiliconSlopes/Omniture.

About Josh Coates:  Josh began his career doing research in parallel computing at UC Berkeley and went on to found two venture backed startups related to large scale data storage technology.  His extensive experience ranges from high performance computing and data center operations to venture funding, financial modeling, marketing and mergers and acquisitions.   Coates has been honored for his innovation by MIT and Ernst and Young and featured in Forbes and the Wall Street Journal.  He currently volunteers as an adjunct instructor in the Computer Science department at BYU.

See you there,


Shauna L. Theobald

Novell Technology Center

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oh my gosh, facebook is for families

On Feb. 2nd, InsideFacebook reported that the fastest growing demographic on Facebook is women over 55. 

In just the past 120 days, usage of Facebook by women over 55 has grown by an astonishing 175.3%.

Our team at FamilyLink.com is particularly excited as social networks attract older users because our mission is to connect families to each other using technology, and the glue that keeps most families (and extended families) together often happens to be the older female family members–moms and grandmas.

As they come into social networks in droves, a very large percentage of them do so with the primary purpose of communicating with their children and grandchildren–and not necessary just with their friends.

My mom started using Facebook actively just a few days after Christmas. During the holidays we had a big family discussion about how we could all keep in touch better. Everyone talked about their Blackberries, iPhones, Facebook and even Twitter. 

I am now friends on Facebook with my mom, my siblings, my 82-year old aunt, and dozens of cousins, children of cousins, nieces, nephews, and other extended family. And we all use We’re Related. In fact, the primary way we found each other was through this application.

Time Magazine published a “Nerd World” column this week titled “Facebook is for Old People” in which author Lev Grossman listed 10 reasons (all in jest) why older people love Facebook. Reason #7 was:

We have children. There is very little that old people enjoy more than forcing others to pay attention to pictures of their children. Facebook is the most efficient engine ever devised for this.

That’s pretty funny. But more based in reality than Grossman’s claim that old people want to force others to see pictures of their children is the fact that most older people care more about their family members than younger people do and they themselves want to continually see new family photos

Young people are busy with school, friends, and work. All of life is ahead of them, and they are optimistic about the future. It’s well known that college students phone home mainly when they are out of money. 😉

On the other hand, as we grow older, everything changes. What once was important in high school, college, and in our work years, no longer seems to matter so much. We have so many more memories to think about and we become more thoughtful about the past. As we age, watching children (and from what I hear, grandchildren) grow, and learn, and experience life, and staying in touch with our own remaining family members, becomes the most interesting and meaningful part of our own lives.

I think there is quantifiable evidence for this. While working at a previous company (from 1998-2002) my team discovered that the older people were the more times per month they logged into their private family web sites. It was pretty astonishing to see this hold true even for people up into their 80s. 

Because older people are flocking to Facebook, the We’re Related application (by FamilyLink.com) has jumped in the last few months to become the #2 most popular application on Facebook as measured by Weekly Active Users. For a few days, it was #1 in daily active users, but that number fluctates often as various apps experience occasional surges in traffic.

When we launched We’re Related in October 2007, we reached our first million users in 29 days, and our second million a few weeks later. We were surprised that our application spread so quickly, especially because Facebook had already clamped down on the “unlimited invites” that had helped the first successful apps reach millions of users in just weeks or months. Our cap was 20 invites per user per day, so Facebook users with a thousand friends couldn’t tell all of them about our app at once. And yet we still grew like crazy.

But what surprised us even more was our discovery that half of our first two million users were from Canada, and that 17 of our top 20 cities were in Canada. We teased our product manager (who is from Canada) about making this happen on purpose.

We discovered, through further investigation, that even though the US population is about 9.1 times greater than the population of Canada, at that time there were actually more women over age 55 in Canada using Facebook than here in the US.

Then it made sense. Older people, especially women, love the We’re Related application. In fact, it might be the primary reason they use Facebook — like it was for my mom.

We weren’t 100% sure why Facebook had more members 55+ in Canada than in the U.S. But this is our theory: since Facebook was originally for college students (first at Harvard, then at 60 Ivy League schools, then for all US colleges and universities) and then for US high school students, and only in September 2006 was opened to the general public, the perception was widespread in the U.S. was that Facebook was for young people only.

In fact, the famous NY Times article from June 7, 2007 titled “omg, my mom joined facebook” reflected a reality at the time in the U.S. that young people didn’t want older people (especially their moms) to see what they were doing online.

For some reason in Canada Facebook spread quickly to all ages. Maybe it hadn’t really taken off in Canadian universities. Maybe Facebook had launched in U.S. high schools but not in Canadian high schools. Or maybe Canadian youth don’t have as many things to hide from their parents. 😉 

Who knows? But whatever the reason, there were literally more men and women over 55 in Canada than in the US on Facebook.

When We’re Related launched, it became especially popular in Canada, probably because the large population of moms and grandmas embraced it and shared it.

We don’t know if our growth will continue at the current rate, but if it does we will have more than 50 million users by the end of this year. Not bad for an app that will turn 2 years old in October.

The challenge for us now, is to design a user experience that meets the widely varying needs of millions of families. Families come in all different shapes and sizes. 

We are anxious to create an experience that works for your family, that helps you stay in touch regularly with your siblings, parents, children, and extended family, in meaningful ways.

We would like to know what you want We’re Related to do for you and your family. How can we make it better?

Please comment on this blog about what features or design changes would lead you to use We’re Related regularly to keep in touch with your relatives.

We would really appreciate your suggestions.

Or, if you want to vote on each other’s ideas, please visit our customer feedback forum on Uservoice, where thousands of our active users are suggesting ideas and voting on them.

Please let us know what we can do for your family.

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The Amazon Kindle could dramatically improve US education

Today, Amazon announced the widely anticipated Kindle 2 with a ship date of February 24th. I immediately ordered one. 

I bought my first Kindle in Dec 2007 and absolutely love it. As a frequent business traveller, I just bring my Kindle instead of packing half a dozen books with me. Usually I’ll buy a book or two just as I’m boarding a plane, so I can read for hours. I save a ton of money buying books on the Kindle compared to hard or paper-backed versions. I still have about 2,000 books in my personal library, and I adore books–everything about how they feel, how I can mark them up, write notes in the back pages, etc.–I even love the smell of old books. But even though I love books I always first check to see if the book is available for Kindle, because the advantages of having books on my Kindle outweigh for me the advantages of having a physical book.

Last year I travelled in Europe, and during the trip my Kindle screen got fried. It turned completely black. The device was useless. I learned then how much I don’t like travelling without a Kindle. The first thing I did after returning home was call Amazon to see if I could get a replacement.

In less than a minute I was speaking with an Amazon customer service representative. I explained the problem with the screen and he said he’d send a replacement device immediately. In fact, he overnighted it. And now, here’s the kicker. As soon as I got it and registered it, all of the books I had previously purchased for my Kindle were downloaded through Amazon’s Whispernet. I lost all my notes and comments and bookmarks from all the books I had read on my Kindle, but I soon discovered that that was my own fault. There is a setting that allows Amazon to store all of your Kindle notes, comments, and bookmarks in the cloud, so that if you ever lose your Kindle or if it breaks, all of your personalized content can be re-downloaded.

Needless to say, all my personalizations are now stored in the cloud. So when I get my Kindle 2, and my library is downloaded, all of my personalizations will come with it. I’m sure in some future version, Amazon will make it possible for me to easily share (on my blog or favorite social network) passages from books, as well as my comments about them. I also anticipate that sooner or later Amazon will be able to create some social apps that utilize the aggregate bookmarks and highlights of all the Kindle readers, so they could, for example, publish the most popular quotes from any book–a virtual Bartlett’s Familiar Quotations. 

I really do look forward to future versions of Kindle that turn book reading into a very social experience; but I truly hope that Bezos never turns this device into a multi-purpose computing device that supports games and other applications. I think that would ruin the potential of this device.

I think that reading the right books is the best way to get a great education. To salvage the failing US education system we should do whatever it takes to get millions of kids reading great books once again. I think the best way to do that would be for states to purchase Kindles for every student (I’d say 7th-12th grade) in their education system, and to provide great age appropriate books for these students every year. Perhaps states should also carve out at least 30-60 minutes of reading time every day, in the classroom, for students to use their Kindles. Teachers could then lead stimulating discussions about what the students had read. (You’ll notice that in my political philosophy, I believe that state and local governments, and parents, are responsible for educating children. The US Federal Government has no constitutional authority or role in education–even thought it has been usurping such authority steadily over the past few decades. I just don’t like it at all.)

My home state is Utah. I think Utah pays about $65-70,000 for a K-12 education for each student. The cost of a Kindle with hundreds of the best books ever written in a variety of fields (with a decent percentage of them being in the public domain, and therefore free, or nearly free) would be miniscule compared to this. And yet I think it could make a difference for a lifetime for the students, who could then carry with them every great book and every textbook they had studied from, including their notes and highlights, into the workplace and beyond.

I remember when Duke University required all incoming freshman to own an iPod, so that they could listen to great books and lecture notes, etc. The problem with devices that are multi-purpose, is that the students may use them for everything but education. I bet the majority of Duke students used them for their music more than for anything else.

If the Kindle ever becomes a multi-purpose portable computing device, with downloadable games and other applications, it would in my mind destroy its potential to become the educational device of the future, which encourages and invites millions of students to read the great books–because it would be so easy for students to be distracted by everything else it offered.

I want to thank Jeff Bezos for making the Kindle a brilliant, single-purpose device to enable and encourage more reading, and I hope that he will be able to continue to produce future versions that still center on reading, even if enabling more social sharing around the reading experience. But please don’t be tempted to make this a device for music, games, or fun. We already have plenty of those.

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Sys Admin Needed to Help Us Scale

Our new CTO is interviewing candidates for a very exciting (and potentially very stressful position) with FamilyLink.com — a system administrator that can help us continue to scale.

Our We’re Related application is one of the top 5 most popular apps on Facebook, with 12.4 million monthly active users. And it is growing fast. We’ve had to intentionally hold back on the growth for the past few days because of systems issues. That’s why we need YOU!

If you are a Linux guru with database expertise and experience at scale and want to work with one of the top Facebook app development teams in the world, check out our job posting here and contact us immediately. We can’t wait much longer–we need to fill this position very soon.

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