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Wednesday, July 18, 2007

Now Hiring: Mechanical Turk Project Manager

If you look on Simplyhired.com, a job site that 4,982,434 listings, and search for "mechanical turk" you'll find several positions available at Amazon.com, where the Mechanical Turk is one of their most innovative web services, and two other job listings, both in San Francisco, that mention it.

Tuesday, May 01, 2007

Quantcast getting better and better

I'm a huge fan of Quantcast. I've blogged before that it may be the best free tool for online marketers.

And now it's even better.

Two weeks someone showed me that whenever you are looking at a web site, to see how much traffic it has, that there are two arrows that PREVIOUS and NEXT, so if you are looking at the 100th most popular web site, you can click on NEXT and see the 101st most popular.

Saturday, January 20, 2007

The best free tool for internet marketers in years

My friend Spencer sent me a link to Quantcast.com this morning and I tried it out and then made in the centerpiece of my training today at the Provo Labs Academy.

Web Analytics Resources

One of the pillars of a successful internet company is access to advanced web analytics and the ability to use them.

Monday, October 09, 2006

Landing Page Tools

As important as it is to increase clickthroughs from your Google/Yahoo/MSN keyword campaigns by using Dynamic Keyword Insertion, it is even more important to match each one of those ads with a customized landing page that will maximize your conversion rate.

Here's a good article that lists 11 things you can do to improve your landing pages.

Tuesday, September 26, 2006

Yahoo Mail Question

I switched from Yahoo Mail to Gmail a long time ago, but I still get dozens of emails a day sent to my old Yahoo email address. I forward them to Gmail, but I'd like to make sure my 2,600 contacts in my Yahoo Address Book and many thousands of other people who have emailed me in the past know my new email address.

Wednesday, August 23, 2006

May I help you grow your business with powerful internet marketing tactics?

Yes, this is an advertisement.

It's an invitation for you to bring your startup company to the new Provo Labs Academy, where you will learn dozens of important internet marketing tactics that can help you find more success for your business.

In September, a new office building will open in Provo with space for dozens of small startup companies. It is adjacent to BYU on Ninth East, across from the Creamery on Ninth. If you like the BYU Dairy chocolate milk (best tasting in the world) you will love moving your small business into our new space.

Tuesday, August 22, 2006

Don't overlook free products and services online

Blake Snow has a nice post about 20 free products and services that he uses online. He lists several that I have not used before. I'll need to try them out so I can add them to my recommendations for entrepreneurs list, and make sure they get added to StrategyTree.com, my wiki for entrepreneurs.

Monday, August 07, 2006

Google Spreadsheets

I'm encouraging every Provo Labs portfolio company to set up a shareable Google spreadsheet to keep track of daily web statistics. One of the keys to success in an online company is to look at very simple web stats every day to find opportunities and problems. For example, someone needs to look every day at the top referrers to your web site and the top search terms that are bringing you visitors. Every domain that sends you traffic becomes an important part of your company's ecosystem. These partners need to be watched, tended, encouraged, and rewarded.

Wednesday, July 26, 2006

Getting Offline PR

I've been doing internet marketing so long that sometimes I forget about all the pre-internet marketing possibilities that exist to help companies grow. I started a Library Science Masters Degree at BYU before dropping out to run Infobases. I used to have dozens of extremely valuable reference books in the BYU library that helped me with direct marketing, public relations, and media planning/advertising. So I've been digging in my 1990s knowledge base to see what sources I can draw from now to help promote a new product.