Search Engine Optimization for Small Businesses

One of our portfolio companies, Directory.net, has introduced its Searchability(TM) product to help small and medium sized businesses get high natural rankings on Google, Yahoo and MSN for selected keywords.

Unlike other search engine optimization tools, Searchability focuses on keyword brainstorming, helping business owners identify hundreds of keywords that might generate revenue for them. Then Searchability runs all the keywords through a proprietary “predictive engine” to determine which of all the keywords would be easiest to get a top 10 natural ranking on the major search engines.

Once a business has identified the keywords with the highest Acquirability Score, pages are created and links are generated from other web sites via appropriate publicity and email efforts, so that the site’s Link Popularity increases for the target keywords.

Potential partners can contact the company at Searchability.biz. Potential customers can sign up for the service at one of our partner sites at www.searchdoctor.net. Discussions with some very large partners are underway. This could be a very exciting company in a very exciting space.

Entrepreneur Magazine just named search engine optimization as one of the top 13 hot business categories for 2005. If you want to do business into this space, you could partner with Searchability or use it for your own web site.

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