Thanks to SoloSEO.com, a new web-based search engine marketing project management system, for pointing me to this excellent post from a Seattle SEO firm about how to get more incoming links. I have used some of these ideas before, but this post describes a more comprehensive and useful approach than any internal search strategy my teams have employed to get links. I highly recommend this.
Chris Loch of whatisyoursecret.com spoke at the Provo Labs Academy recently. Chris's main point is that a very important part of internet marketing is capturing email addresses from customers so that you can follow up with them with useful information and offers. He kept saying, "the fortune is in the followup."