The best free tool for internet marketers in years
My friend Spencer sent me a link to Quantcast.com this morning and I tried it out and then made in the centerpiece of my training today at the Provo Labs Academy.
NY Times tries video obituaries
I love Art Buchwald and didn't know that he had passed away until I saw his pre-filmed video obituary. The New York Times has rolled out a service they call "The Last Word" where they allow famous people to say goodbye and tell how they would like to be remembered.
Amazon’s Jeff Barr visiting Provo Labs
Jeff Barr is coming to Provo Labs in February!
This is going to be a great opportunity for Utah's entrepreneurs and IT crowd to learn more about what Amazon is doing with web services. Jeff is a Web Services evangelist at Amazon; he has an great inside view of the powerful tools and services that Amazon has built for internal use that they are willing to provide to other companies, some for free and some for a fee.
Bill Marriott Blog
I learned from Jeff Barr's blog that Bill Marriott, CEO of a great 50 year old company, has started blogging. He plans to stay in touch with his customers through his blog. I liked his first post.
As I have said before, all CEOs should blog.
100 Tips for Improving Web Site Conversion Rate
David Lifferth, the President of World Vital Records, has studied the book "Call to Action" by the conversion rate marketing gurus Bryan and Jeffrey Eisenberg and Lisa Davis. I gave him my copy recently and asked him to find every tip in the book, and then teach my Academy members about it.
Web Analytics Resources
One of the pillars of a successful internet company is access to advanced web analytics and the ability to use them.
