“That was the coolest assignment I have ever done”

Alex Lawrence (CMO of FundingUniverse.com) teaches an internet marketing class at Weber State University. (Marketing 4200). It’s currently in its second semester. In addition to teaching himself, Alex brings guest lecturers in to address topics such as online analytics, social media, and search engine marketing. His guest lecturers include entrepreneurs and marketers like Cydni Tetro (Women Tech Council), Patrick Bennett (Showroom Logic), Jerry Ropelato (TopTenReviews), Chris Bennett (97th Floor) and Dave Bascom (SEO.com). When I...
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Pay Per Click Marketing Credits: $50 from Ask.com, $300 from LookSmart

My most popular post in the past six months was the one last week about getting a $200 in pay-per-click advertising credit from MSN.com if you sign up for a new account (which costs $5.) I had record traffic numbers for three days. So, being the fast learner that I am, I figure that I should give my readers more of what they want. So I'll keep looking for money-saving offers and credits from online advertisers who want more business.

Get $200 in PPC (pay per click) advertising credits from MSN

My friend Dave Martin sent me a link to a Microsoft web page that offers $200 worth of clicks from MSN AdCenter if you sign up between now and January 15, 2007. There is a $5 fee to get an account.
MSN AdCenter Home Page $200 free offer page
I would like to think that 1,000 of my readers will each pay $5 to get an MSN AdCenter account. Microsoft will make $5,000. And my readers will get $200,000 worth of free PPC.

Internet Marketing Update

I'm in Hawaii on business, and don't have time for any thoughtful posts, but here are a few items that I will be exploring more in depth later:
  • Amazon is introducing a pay-per-click network called ClickRiver. Internet marketers need to try this, but it's in beta right now.

Google Click to Play Video Ads

It's hard to stay current as an internet marketer. There are new options and channels to test every week. I quiz my BYU students every week on all the MarketingVOX headlines for the week, and literally every week there are new ways to spend online advertising dollars. The question is, which new channels and tactics will be profitable, and which will be a waste of time?